Low to middle income households are being left out of the green transition. The government currently offers support that enables uptake of green technologies to the two ends of the income spectrum but offers little to those in between. For the net zero transition to be successful, it must be built from the middle out.
The government and the opposition must develop a fresh approach to support this income bracket to drive the green transition. As swing voters, alienating these households risks weakening public support for climate action. This report sets out a three point net zero consumer guarantee which commits to offering low to middle income households cost savings, access to green infrastructure and financial support for green investments.